Sponsor:

Mr. Anjan Kumar (Regional President – Automotive Aftermarket)

Customer:

Mr. Bhalachandra Phadke (GM, Marketing)

Stated Need:

Bosch India Independent Automotive Aftermarket has a large no. of sales people (120+) and Distributor Sales Reps (DSR) (1000+). They wanted to ensure the company is using these resources gainfully so that they are effective. They wanted the right KPIs, SOPs, Roles & Responsibilities, ensuring Beat Plans, no. of calls are made; and for all of them to be monitored to ensure they follow these, are effective and deliver results

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